No luck this week! Last night Apple rejected our other new Super Trumps game with famous Hollywood actors. Again because of inappropriate keywords! We’ve just been using a few keywords to promote/connect our other apps, that’s all but apparently enough to reject the app.
Why is there again that fishy smell? Just test what kind of keywords other companies have been using … just try “hot sex” within the App Store search and you’ll get as a search result among others apps with “rock legends”, a pregnancy quizz and an app to find cool bars. Or try “hot game” – according to apple again an inappropriate keyword.
Is it just bad luck that of all things our apps have been rejected? Is Apple now looking at the keywords even more accurately? Is it left to chance?
We’ll remove the inappropriate keywords to restart the review process again … another minimum of 10 days to wait …